Client: ABWA Imperial River Chapter Content: Social Media Graphics for August 2020 Webinar “ABWA – What’s In It For You?”
The typical digital marketing cycle for a monthly event produced by ABWA Imperial River Chapter includes:
Event posts on Eventbrite, Facebook, Instagram, and LinkedIn
Zoom virtual meeting setup and scheduled link distribution
Event invitations and reminders via both Eventbrite and Mailchimp
Each platform requires graphics in different sizes that will render equally well on the desktop and on mobile. Facebook requires multiple different sizes. Social media platforms can sometimes update their graphic size requirements without notice. Creation of the proper sizes depends on frequent research to keep current with each platform’s trends.
ABWA – What’s In It For You? August 12th via Zoom with Anne O’Neill
Wednesday, Aug 12, 2020, 6:30 PM
Estero Estero, FL
3 Members Attending
Estero, FL, July 23rd, 2020: The Imperial River Chapter of the American Business Women’s Association (ABWA) will present Anne O’Neill, Director of Business Development at nuVizz, Inc. Wednesday August 12th, 6:30-8:00 PM via Zoom. O’Neill is the current ABWA National Secretary/Treasurer and will discuss “ABWA – What’s In It For You?”. This professi…
It has been a very busy (read: billable) week here in the land of freelance ambiguity.
I’ve bought and installed a MUCH more ergonomic desk in the home office. My beautiful antique oak school teacher’s desk just wasn’t designed for hours and hours of computing time. Ergonomics and body mechanics while computing are just as important as firewalls and virus scanners.
The new desk arrived just in time. I’ve been embroiled in a big, juicy project, and my non-profit work is spinning along, too. I’ve promised myself a massage just as soon as the project is turned in. Oh, and I’m a year older than the last time you heard from me. The new desk and the massage are birthday presents to myself.
Here’s a sample of what I felt compelled to share this week:
A stalled “rainmaker” weather system over Southwest Florida resulted in some astonishing rainfall totals. Unpleasant weather yielded to a break after a week. In the meantime, it was a good opportunity to stay inside and get some meaningful work done. When it was over, I visited the Six Mile Cypress Slough Preserve to check out the water levels. Let’s just say the Gator Lake overflowed!
Facebook is once again poised to change the algorithm that determines what users see the most of in their news feeds – and it may mean good news for non-profits. See New York Times article, linked at the end of this post for details.
The end of Yahoo’s contributor network reminds me of a difficult lesson I learned in my early days of mobile blogging. I had a tidy group of readers following me around, and I enjoyed conversing with them while in the act of adventuring. Sometimes that meant trading comments on a blog post in real-time. Yet, as soon as I discovered a site called Utterz (later Utterli), it meant Continue reading Control the place where your content lives→
I volunteer for wildlife surveys several times a year. These are opportunities to get away from the desk and air conditioning, and commune with nature in the company of other nature geeks, from whom I learn so many things. Wildlife surveys are also opportunities to study and photograph wildlife, and to help nature-based organizations understand how conservation land is being used, and by which species. Yesterday’s foray into the Corkscrew Swamp Sanctuary had us counting butterflies for NABA. I was able to get some decent shots for environmental education purposes. Check out the Flickr slideshow, below.
Here’s the fun side of what I do for a living – I develop digital content that serves up environmental education.
My aim in photography is not so much to develop works of art, but to illustrate a story. This is the story of an evening hike at one of Conservation 20/20’s preserves. The preserve is in Cape Coral, Florida. Enjoy the tour!
Where online content is concerned, does it get much better than a sunset? Apparently, it does!
Sunset is my favorite time to hit the beach with camera in hand, especially if it coincides with low tide. The beach is laid seemingly bare by the ebb, but countless small worlds and denizens await discovery amongst the tidal pools and puddles. And at the end of our walk, we get an eye-catching treat, which is what makes sunsets such excellent digital content.
Check the link for a unique perspective on sunset photography –